How to turn data into strategy

In today’s world, it is not enough to have a lot of data. Unless we know how to use them and knowledge is generated from them that we can then…

Advocacy Marketing: Looking for brand defenders

In an era like the current one in which digital sets the rules, social networks act as a powerful word-of-mouth tool. Advocacy marketing or recommendation marketing is a modality that…

How to use influence to send impactful messages

With influencers, a new way of making a brand known, more personal and direct, has been born. In recent times, referents have been emerging whose message aims to generate social…

Influencer Marketing

Insight “Influencer Marketing” Digital campaigns whit influencers have become very popular in digital marketing, especially in the last year. The Covid-19 pandemic transformed and continues to transform the habits of…

Our new identity: Follow the Blinker Light

2020 has transformed our reality and challenged us to change. We changed our practices, our ways of being, and we immerse ourselves in the dawn of a new world. True…

Blinker lands in Mexico

As part of Wide Ag‘s Expansion plan, Blinker began operating as a Digital Marketing Consultant in Mexico since May, together with a group of top-level local professionals, led by Ricardo…

Consumers are not just new …

In some organizations and companies, it is very common to talk about “new customers”. Think about recruitment Marketing, find a way to seduce those who use competitive products or services,…

An alternative for artists on Facebook Live

Facebook opens up a new alternative for artists by allowing them to charge for live broadcasts. The social network Facebook reported that it will include in the coming weeks the…